BLAUPUNKT – Ein deutsche Markenlegende seit 1924
Success Story
Consumers start requesting “blue point” products known for their superior quality. The blue dot becomes a trademark in 1924 and Blaupunkt is officially launched.
1920s – 1940s
It all started with the blue dot.
Consumers start asking for “blue point” products known for quality; 1924 – The blue dot becomes a trademark and in 1938 the company was renamed as “BLAUPUNKT”.
1950s – 2000s
Decades of innovations and expansion;
TV, Video, Audio, Video Recording, Professional Studio Equipment, Car Audio, Navigation, Telematic Systems.